BUSM 771

Focus on the aspects of the firm that facilitate reaching strategic objectives. The firm is comprised of formal structures or architecture, routines and practices, and culture and norms that all need to be well-aligned to support your strategy. In particular, organizational alignment facilitates the development of innovative ideas, achieving operational efficiency, sustaining organizational growth, adopting new business models, achieving strategic change, and building organizational competence. Students will use several tools to assist in analysis, such as congruence analysis, the 7S model, network analysis, and design thinking. Focus on thinking systematically and analytically about managing an organization and leading strategically.