Entrepreneurship and New Ventures
Credits
2
Former Course Name
BMGT 758T
This course introduces students to the principles and practices of entrepreneurship, emphasizing opportunity recognition, customer discovery, business model development, and venture financing. Through cases, projects, and experiential learning, students develop the analytical, creative, and leadership skills required to launch new ventures or drive innovation within existing organizations. The course cultivates an entrepreneurial mindset focused on value creation, adaptability, and decision-making in uncertain environments.
