Marketing Analytics Fall 2023 Registration Instructions

Students should register for courses upon receiving registration instructions by email. Failure to register within one week of receiving instructions may result in the termination of admission to the program. Please review all of the information on this page and the information on the Registration section.

HOW TO REGISTER

Your Directory ID and password must be set BEFORE you can register; see Directions for Setting Up Directory ID and Password.

Step 1: Log-in to Testudo

Go to: http://www.testudo.umd.edu/
Click on: Registration (Drop/Add)
Enter your Directory ID and Password
Select: Fall 2023
 

Step 2: Select a Course Track  
 

Testudo will not allow you to register for courses individually. Please choose Track MB11 or Track MB12 and enter the following information in the "Registration (Drop/Add)" screen of Testudo.

Track MB11:

Core Course

Sec

Grading Method

Credits

MSBM99MB

MB11

None

Leave blank

Track MB12:

Core Course

Sec

Grading Method

Credits

MSBM99MB

MB12

None

Leave blank

Click "Submit Changes" to complete your registration.

Step 3: Click "View Schedule" to Confirm Courses

 

COURSE SCHEDULE 

The course schedule for each of the Fall 2023 tracks is below. Courses are completed in 7-week sessions referred to as "terms". Term A meets from August through October, and Term B meets from October through December; for specific dates, review the Academic Calendar. Registration is set up for a 3-semester program completion (graduation in December 2024). If you wish to accelerate and complete the program in 2 semesters (graduation in May 2024), contact smith-mpo-msma-cp@umd.edu for additional registration guidance.

Track MB11:

BUMK 720 0501: Marketing Strategy (3 credits)
Tuesdays/Thursdays, 5:00 – 6:15 p.m.
Meets: Term A & B

BUMK 742 0501: Marketing Analytics for Consulting (3 credits)
Wednesdays, 7:00 - 9:45 p.m.
Meets: Term A & B 

BUMK 726 0501: Statistical Programming (3 credits)
Tuesdays/Thursdays, 3:30 – 4:45 p.m.
Meets: Term A & B

BUMK 758G 0501: Business Communication I (2 credit)
Mondays/Wednesday, 4:00 - 5:50 p.m.
Meets: Term B ONLY

Track MB12:

BUMK 720 0501: Marketing Strategy (3 credits)
Tuesdays/Thursdays, 5:00 – 6:15 p.m.
Meets: Term A & B

BUMK 742 0501: Marketing Analytics for Consulting (3 credits)
Wednesdays, 7:00 - 9:45 p.m.
Meets: Term A & B 

BUMK 726 0501: Statistical Programming (3 credits)
Tuesdays/Thursdays, 3:30 – 4:45 p.m.
Meets: Term A & B

BUMK 758G 0502: Business Communication I (2 credit)
Mondays/Wednesdays, 4:00 - 5:50 p.m.
Meets: Term B ONLY

Please direct questions to smith-mpo-msma-cp@umd.edu. For general registration information, please see the Registration FAQ.

The schedule is subject to change.